Professional Certificate in Social Media Marketing

If you’re interested in our Professional Certificate Social Media Marketing program, just know that the industry is in constantly changing. This means even the most experienced marketer is often restarting the adventure, over and over. You have an opportunity to learn the latest techniques with our social media marketing program.  This program is designed, that it will be  essential for the experienced social marketer and beginners alike.

Our industry experts and social media practitioners, who bring real-world experience and expertise directly into the classroom. By the end of the program, you’ll understand how to create a compelling social media presence that engages audiences and drives impact.

Course Overview

The Certificate in Social Media Marketing prepares you with the tools needed to plan, execute, and assess a comprehensive and effective social media campaign. Through a combination of case studies, lectures, projects, and simulations, you’ll master the art of crafting an authentic and effective voice for your organization and community.

What will you learn?

  • At End of the course, you can navigate leading social media platforms
  • You will learn to do Social media audit and Optimisation.
  • You can able to create comprehensive social media strategies
  • Implement Social media campaign
  • Create compelling content for chosen brand and organisation for different channels.
  • Measure and calculate ROI for social media efforts

Career Choices

Content Marketer, Social Media Executive, Social Media Analyst, Social Media Marketer



Excellence Training Centre one of the top marketing course provider in Qatar. Our students makes us what we are today.  Our students find work even before they’ve completed their study and some of them are in the top of their field in Qatar.

  • Excellence is a training centre with full time lecturers and special student development lecturers to help students one on one.
  • We have an award winning local and foreign visiting faculty, who have produced several global prize winners across various subjects, courses and countries.
  • Special notes/slides will be provided to our students that make it extremely easy for them to study Social Media Marketing.
  • We have an outstanding pass rate.
  • Excellence Training Centre also provides world's oldest recognized CIM marketing qualifications
  • We provide practical training with the latest technological equipment


Chapter 1: Introduction to social media
Chapter 2: Identify social media goals
Chapter 3: Audit, optimizing & Set up your social media
Chapter 4: Social media strategy from A-Z
Chapter 5: Content marketing fundamentals
Chapter 5: Social Media Advertising Step by Step Guides
Chapter 6: Analyse


Identify your business goals
Create a marketing and communication strategic plan
Identify right social channels and target audience
Set up social media channels and optimisation
Create a content planning for 30 days
Running a live advertising campaign
Measure ROI

Duration:  * Weeks
Entry Requirements: Open
Certification: After successful completion, students will awarded with a  Professional Certificate in Social Media Marketing.
Fee: 3,000 QAR 
Training Language: English & Arabic

For Admission: Call/Whatsapp +974 7745 2105 or email :

Note:  students are expected to bring their own laptop.